A design by Chinar FarooquiWhat does Injiri represent to you?Injiri represent the best in Indian textiles to me. I work with jamdanis, continuous extra wholesale Hydrophilic non-woven fabric weft techniques, plain weaves and textures.A design by Chinar Farooqui. Is it true you spend hours in the museum for inspiration? Yes by saying "hours in the museum" what it means is looking at the "old" for inspiration.Fashion for me personally means expression of one's idea of beauty.It is said that there is a story behind each of your dress. Indian living traditions of hand-woven textiles are an asset to us and we must celebrate the techniques and preserve the highly skilled crafts.I love Indigos, blacks, tone on tones, and play of colors on kora and whites.
Since the industry of fashion is loud I do not relate to it much. That way Injiri is quite different from mainstream fashion.A design by Chinar FarooquiWhat are the colours and motifs you best like and why?I am drawn to folk imagery and motifs; one can find many such imagery in my hand embroideries.A design by Chinar FarooquiTell us a bit about your brand vision?I would like to continue my search for beauty in textiles and dress. Indian textiles have travelled the world and have been a part of trade since many centuries. The mass market has its pros and cons. Other than spending time in museums I always am looking at the old.Where according to you is the Indian textile industry positioned in the global market now?I think that Indian textile industry has a very important part to play in the global market.What does fashion mean to you?
Fashion is a word I have not understood in its totality or rather have been kind of reluctant to think about.What is your future vision?I would love to be able to create more beautiful textiles for the global market. It is true that in my student days I have spent many days studying old textiles in Victoria and Albert study rooms, Crafts Museum Delhi, Birmingham museum UK, and Calico museum Ahmedabad. Sometimes it is the story of the textile itself which is the story behind the dress.Why the name Injiri? What does it signify?Injiri signifies trade textiles. On the contrary I believe in not so much change. One of my main focuses is the bhujodi weaving which is continuous extra weft technique. In Africa a particular kind of woven checkered textile imported from the Coromandel Coast was called "injiri" meaning "real India". Please elucidate. The simplicity of a rebari embroidery and bandhani motifs draws me to it. It is not the object which is old but the beauty or "rasa" that is generated by the whole act of hand-making a textile.In today’s time there is a general impression of Indian textiles being cheap, I find that very disturbing.